International Journal of Trade and Global Business Perspectives

PROCUREMENT STRATEGY IN SUPER MARKETS: A CASE OF CHOPPIES CHAIN STORES

2021-03-25T13:48:42+0530

The purpose of this study was to investigate the challenges faced by the procurement department at Choppies Chain stores in Botswana which is one of the leading retail organisations in the region. The organisation has grown over the years and managed to expand across the country of Botswana. The main focus was to identify the strategies used by the Choppies procurement department and they overcome with the challenges as well to assess the importance of strategic procurement at the department. Given the current projected and increasing importance of the procurement function in contributing to firm profitability, it is important for firms to employ a systematic means of which procurement practices can contribute to the attainment of corporate objectives. The researchers collected both primary and secondary data. Primary data was collected using questionnaires and interview covering the significance of the procurement strategy of Choppies. The results viewed that Choppies indeed values procurement as a function and the strategies employed by the organisation can actually be standardised.

GREEN MARKETING AND IT’S IMPORTANCE IN PRESENT ERA

2021-03-25T13:51:32+0530

As the ecological issues are getting worse, the consumers’ concerns about the environmental protection have led to the diversification in consumer buying approach towards a green lifestyle. Therefore, firms are taking action to develop potential ecological approaches in the green market industry. Green marketing and green product development are useful techniques that are used by firms to increase competitive advantages and stand a chance of gaining the satisfaction of consumers in order to achieve the firm’s mission and vision. Green marketing and green product development have various benefits to firms in terms of increasing the sustainable environmental benefits and to increase the awareness of brand image of the firm. This study focuses on the concept of green marketing and green product development, the different consumer consumption in regards to green marketing and green product development, and lastly examines the problems that firms have faced when they have failed to implement green marketing and green product development.

ANALYSIS OF COMPONENTS INFLUENCING MAKING OF HANDICRAFT PRODUCTS IN EASTERN UTTAR PRADESH

2021-03-25T13:57:06+0530

As we know that, the handicraft has been a most diversified and wide available crafts in different states of India. It is the second highest employment-generating sector after agriculture and it is mostly cottage-based production. The artisans of the crafts have played crucial responsibility to produce quality products for the market, but the production part of the craft sector has been facing numerous problems, which adversely affect the entire sector. In this study, we attempt to investigate the prominent issues related to the production section of the crafts, which influence the handicraft sector. The major influencing factors of the production section are fundamental support, manufacturing prospects, Information diffusion, procurement procedure and Additional obstructions. These factors help to build up an elementary framework for the production of the crafts products and provide competitiveness to the products in the markets. This paper is divided into five sections. The first section discusses about the production section of the handicraft. The second section includes review of literature regarding different parameters of the production involved in manufacture. The third section deals about the objectives, research method, and the next part deals with data analysis and interpretation. The last section incorporates the findings and conclusions.

CONTRIBUTION OF TOURISM IN INDIA’S FOREIGN EXCHANGE RESERVE: AN ECONOMIC ANALYSIS

2021-03-25T13:59:59+0530

This Article tries to analysis the travel and tourism contribution in India’s foreign exchange currency assets, foreign currency assets of any country indicate the country’s strength in external trade, nation will earn foreign currency through various way and foreign tiresome is the one among them, this paper looks into how much India is earring foreign currency through tourism, whereas Travel and Tourism average share in India’s foreign currency assets during 2000-01 to 2017-18 is 5.8 per cent, during 2000-01 it had share of 8.8 which is highest share in study period, (2000-01 to 2017-18) and hold 7.1 per cent in 2017-18.based on the findings suggestion for the policy maker is to making better and attractive domestic tourism will positively impact on India’s foreign currency assets.

FAILURE PREDICTION: AN EMPIRICAL ANALYSIS OF SELECTED INDIAN BANKS

2021-03-25T14:04:52+0530

Purpose: The axle of this study is to evaluate the financial distress or chance of failure in the selected Indian public and private sector banks by using Altman Z Score model. Design / Methodology / Approach: Altman’s z-score model evaluates and measures financial distress status of corporation, which helps in failure prediction. Five banks each in public and private sector category were selected to measure financial distress. Secondary data were collected from moneycontrol.com and economictimes.indiatimes.com for the period 2013 to 2017. Findings: Results indicate that the financial position of selected banks under study is safe means they are financially sound and there is no sign of financial distress than for one bank, hence no chance of financial failure. It can be concluded that there is no chance of failure in near future for any of the select bank since none of them falls under the zone having less than 1.10 Z-score except for Axis bank in the year 2017, where it is very close to this value, which means it is difficult to predict about this bank. However, certainly the bank management needs to pay a serious attention to improve upon its financial soundness. Originality / Value: The study has attempted to measure the chance of failure or financial distress in selected Indian banks. This study has tried to address the most important concern of bank customers. The study is very significant in the current situation when the depth and width of NPAs are widening every passing day and have led to so much anxiety amongst bank customers in India. The study has used widely accepted Altman’s Z-score model to measure the chance of financial failure. JEL CODIFICATION: G21; G33

RETAIL FORMATS AND SHOPPERS ATTITUDE: A MALL PERSPECTIVE

2021-03-25T14:08:00+0530

The Indian retail market is among the top five retail markets in the world by economic value. As Kerala contributes a major share in the overall Indian retail sector and stands one among the major consumer states, it is very essential to study the customer’s attitude towards different retailing formats. The Consumer dynamics in Kerala is changing and the retailers need to keep track this and formulate appropriate proactive planning to get the grip in this upcoming market. This study is an attempt to study the Shoppers attitude towards shopping malls in Thrissur District.

A NOVEL APPROACH FOR REGRESSION TESTING OPTIMIZATION

2021-03-25T14:11:59+0530

Out of many testing techniques and approachs are accessible in industry they should pick the most satisfactory one for their work. The decisions may differ dependent on kind of work, nature of work, area of work, span of work etc. testers expecting that the test hypothesis ought to talks about the different standards s for choosing the ideal decision and mixes for getting the greatest bit of leeway. The fundamental pre necessities of the all inclusive test hypothesis is that, in spite of negative hypothesis (testing can never be accurate) be certain practically speaking. Test hypothesis should respond to the inquiry like, what do we know in the wake of applying a given test strategy. Test group desire is that the all inclusive test hypothesis ought to talk about how to dynamically tune the testing strategy, what would i be able to expect by applying this test method to this circumstance, which techniques should I pick in the current conditions etc.

ENFORCEMENT OF TRADEMARK AND PATENTS FOR VALUE ADDED AGRO PRODUCTS IN TAMIL NADU

2021-03-25T14:15:43+0530

The developing country like India must provide greater emphasis on enforcement of Trade Mark and Patent in agricultural value added products. The Trade Mark relating to product, the grant provides exclusive right to prevent unauthorized persons from making, using, offering for sale, selling or importing the product in India. In case of Patents relating to process, the patentee receives an exclusive right to prevent unauthorized persons from using the process and offering for sale, selling or importing for those purposes the product obtained directly from the process in India. Product produced by the process is also to be protected. An adequate trademark system is very important to consumers in developing countries, because it permits these consumers to rely on a particular standard of quality associated with the trademark and identify the origin of the trademarked goods, rather than having no means of distinguishing goods from different sources. Hence, the present study is to attempt the trademark and patents practice among the farmers. The outcomes of the importance given to the timing of marketing the produce and implementation of value addition, the significance difference among the farmers have been identified.

REVVING UP KARNATAKA’S COCONUT PRODUCTION INDUSTRY

2021-03-25T14:19:22+0530

Karnataka, along with Kerala and Tamil Nadu accounts for almost 85 percent of the country’s coconut output. Inadequate rains in Karnataka led to a rise in diseases and pest attacks in 2018-19, in the process recording the lowest productivity ever witnessed by the state. According to the Coconut Development Board, Andhra Pradesh (AP) registered the highest productivity in the country, at 13,563 nuts per hectare during the period. It is noteworthy that AP has been raising the tempo in the coconut cultivation space. One of the issues the coconut industry is confronted with is rather uncommon in the Indian scenario – in the domestic market, its output, namely copra, fetches almost 2.5 times what it fetches in the international market, in value terms. In this backdrop, the researcher set out to ascertain the factors that work against the growers in general. The researcher also sought to ascertain the measures needed to address the problems faced by the coconut industry. The investigation led the researcher to conclude that higher domestic prices stifle the exports of coconut products and reduce the consumption of coconut oil, among other things. Growers should not content themselves with mono-cropping practices since it dents productivity. Inter-cropping with cocoa, will go a long way in raising the fortunes of the growers and diversifying away the risk. Incidentally, the country’s cocoa output is far less than the demand. The MSP (minimum support price) concerning ball copra that Karnataka specialises in, has not been computed scientifically and rationally, thereby placing the relevant growers at a disadvantage vis-à-vis the growers of milling copra. NAFED (National Agricultural Cooperative Marketing Federation of India Ltd) should raise its storage capacity and as well prolong the procurement period, to impart some stability to coconut prices.

IMPACT OF DIGITAL MARKETING ON CONSUMER BEHAVIOR: A STUDY

2021-03-25T14:21:51+0530

Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium”. It has a wide spread application across sectors; however in the current context with proliferation digital and social media have gained enormous popularity and are integral parts of the decision making. Statistics reveal that we currently have over 350 million internet users in the country and about 80 % of the population is active through their smart phone devices. On the basis of user base and revenues for most global internet companies India is one of the largest markets. Taking consumers as sample the paper aims to study how digitalization can influence decision making among a certain Target group. The paper also aims to an attempt to reveal the factors influencing the online consumer’s behavior

IMPACT OF DIGITAL TECHNOLOGY ON BANK EMPLOYEE PERFORMANCE

2021-03-25T14:24:55+0530

Purpose: The purpose of this study is to check the impact of digital technology on employee performance in banking sector. Methodology: This paper was finalised with the help of extensive literature on technological advancement and employee performance available on the databases, books, journals and websites. Findings: After analyzing the data very efficiently, found that technological advancement has significant impact on motivation and training of employees. Motivation has significant impact on employee performance but training has no significant impact on employee performance. Moreover as the concerned for technological advancement and employee performance, there is significant relationship among them. Research limitations / Implications: More research would be required on this theory “impact of digital technology on bank employee performance”.